Fitbit scoops up rival fitness tracker maker Pebble

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Fitbit, the maker of popular fitness trackers, has acquired assets owned by rival Pebble, including key employees and intellectual property related to software and firmware development.

The deal, which was reported last week, closed on Tuesday, Fitbit announced on Wednesday. Amid slumping sales in the overall smartwatch market, Fitbit was interested in the PebbleOS, which has a large number of apps running on it and can be paired with both Apple’s iOS and Android.

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