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Beauty. Power. Money. The Porsche Design Book One laptop, unveiled Monday night at Mobile World Congress, expresses all of these things within its high-end design.
The Porsche Design Group (owned by the same parent company as automaker Porsche AG) already crafts watches, headphones, and more for wealthy clientele with refined tastes. When the Book One ships in April for $2,495, it will present the first real challenge to Microsoft’s Surface Book in what we’ll call the Trophy Laptop category—wherein you buy the PC not because you need it, but because you can afford it. The Book One does, indeed, set new standards for laptop beauty. (The laptop is designed in Germany and manufactured by Quanta Computer in Taiwan.) However, it clearly sacrifices some power for the sake of looks—and the price point.
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