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Razer’s branched into some odd niches in the past few years—RGB mousepads, ultrabooks, batteries for those ultrabooks, external graphics amplifiers—but this is the weirdest by far: Virtual currency, or “zVault,” to be exact.
According to its press release, Razer aims to “make its zVault virtual currency platform the preferred payment solution for gamers to use online for purchases and in-game transactions,” and is rolling out a “proprietary monetary system based on zGold units, with a conversion rate at launch of 100 zGold to US $1.”
In other words, you buy some zGold, then use zGold to buy stuff on other sites or within certain games. IndieGala and GamersGate are amongst the participating storefronts, while free-to-play titles Smite and Paladins are in the latter.
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