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Well, it was bound to happen.
Over the past several months, smartphone manufacturers have been hungering for a new hook -- a new way to make mobile devices seem fresh, exciting, and wallet-worthy at a point when last year's models still seem perfectly fine to most people.
It's a cycle we've seen in AndroidLand plenty of times before. In the early days, each new iteration of a phone was faster than the last. More cores, more gigahertz -- more digits, damn it!
Then came the display resolution phase. Higher resolution, more pixels, crisper, clearer, even more pixels!
We saw a similar thing with camera quality for a while. Then the superlatives spread to thinness (seriously, how many times have we seen the "thinnest phone ever made"?) -- and lately, they've been zoning in on the non-problem of bezels and screen-to-body ratio.
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