Mozilla tests Firefox add-on that steers users toward serendipity

Click here to visit Original posting

Mozilla has launched a test of a new Firefox add-on that recommends sites based on the user's current and past browsing.

The add-on, dubbed "Advance," was the latest in the Test Pilot project that Mozilla has run, under that name and others, since 2015. "Test Pilot is a way for you to try out experimental features and let us know what you think," said Nick Nguyen, vice president of Firefox, in a May 2016 blog post.

A current list of Test Pilot experiments can be found on this Mozilla site.

Advance adds a sidebar on the left of the Firefox window with a two-part recommendation: "Read Next" and "For You." The former highlights websites the technology thinks complement the content of the current tab, while the latter recommends sites/pages based on a user's longer-tail browser history.

To read this article in full, please click here