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LinkedIn wants to be its users’ professional news feed, and the company just launched a new feature aimed at providing them with a broad set of perspectives on relevant business news.
A new Trending Storylines feature will show users a set of curated feeds based on key news of the day. For example, a recent storyline rounded up all of the Apple product announcements from Tuesday morning. The storylines open with a quick summary of the news, followed by a “must-read” story that LinkedIn has picked out as a good summary.
After that, the Storyline continues with other posts from its users, focused on providing other angles on the news along with additional context. Users can like, comment on or share those posts.
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