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Amazon just made the Fire TV's boring interface significantly less drab with a major new update that recently began rolling out. The new look's a dramatic shift from the previous left-hand navigation-based layout, which Amazon updated just a few months ago.
The new Fire TV home screen appears to borrow a lot of its aesthetic from Netflix's TV and PC interfaces. At the top you'll find a teaser ad for upcoming and featured content. The teaser can be either an image or a short video—Netflix does something similar on PCs for certain programs. The top teasers will rotate between four or five featured programs.
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