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Samsung took two major strikes when it introduced (and then recalled and reintroduced) its Note 7 device after it was found to have batteries that could overheat and cause fires.
While there were relatively few incidents (perhaps a few hundred out of millions of devices shipped) it nevertheless was a serious safety issue, as even one incident could have caused a real disaster. It even got the Note 7 officially banned from all U.S. airlines/flights. An overreaction perhaps, but it did elevate the perception in consumers’ minds that rechargeable devices can be dangerous.
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