Taboola buys Commerce Sciences to tweak sites with “Amazon-style” personalization

 Taboola, the startup that works with hundreds of online publishers to run carousels of recommended content and ads…

Uru finds the best places to introduce ads in online videos

 New York City-based startup Uru is working on a new way for video publishers to make…

Twitter overcharged video advertisers, issues refunds

 Now it’s Twitter copying Facebook… but in the worst way. Following several embarrassing disclosures of inaccurate…

Backtrace, a debugging startup led by former AppNexus engineers, raises $5M

 Debugging startup Backtrace I/O was launched to solve a real problem that its founders faced when…

Personalization company Dynamic Yield raises $22M and adds Baidu as an investor

 Dynamic Yield, a company offering tools to help online businesses deliver personalized experiences, has raised $22…

Videopath’s platform adds crucial context to video — could it fight fake news?

 Part of the reason so-called ‘fake news’ videos can spread so virally is that there is…

IAB study says majority of IoT owners are okay with ads on their devices

 It might seem a little weird to think about seeing ads on, say, your smart refrigerator…

GumGum Sports helps teams and advertisers calculate the value of sponsorships

 While GumGum is best-known as an in-image advertising company, CEO Ophir Tanz told me, “Advertising, in…