Oracle acquires ad measurement company Moat

 Oracle just announced that it has acquired ad measurement company Moat. Founded in 2010, Moat helps…

Facebook analytics gets smarter with Automated Insights and Custom Dashboards

 Facebook’s VP of Partnerships, Ime Archibing, announced updates to Facebook Analytics as well as Facebook Login and Account Kit…

Videos are getting a bigger role on Flipboard

 Flipboard is following the launch of its “smart magazines” by boosting the role of videos. It’s…

Bustle acquires Elite Daily

 Elite Daily, the online publisher that (still) describes itself as “The Voice of Generation Y,” has…

Narrative simplifies the buying and selling of online data

 We hear a lot about our online data being bought and sold by advertisers, but Narrative…

Popular Pays raises $3.1M in new funding to connect marketers and creators

 How can Popular Pays stand out in the influencer marketing crowd ? The key, according to co-founder…

Twitter now lets brands make their own “custom hearts” for Periscope live videos

 Those little hearts you tap to signal to a live video’s creator that you’re enjoying the…

Lucid raises $60M as it plans to dominate market research

 Lucid is announcing that it has raised a $60 million round led by North Bridge Growth…