Tag: Advertising Tech

Startups TC

Campaign Monitor acquires Tagga to boost email marketing with customer data

March 15, 2017
Anthony Ha

 Email marketing company Campaign Monitor is announcing that it has acquired Tagga. Founded in 2008, Tagga…

Media Startups TC Venture Capital

Verizon Ventures and R/GA partner to launch a digital media “venture studio”

March 10, 2017
Anthony Ha

 Verizon Ventures and R/GA are announcing a new program called the Verizon Media Tech Venture Studio.…

Social TC

Facebook is making its cross-device Atlas data available to more advertisers

March 7, 2017
Anthony Ha

 Facebook changing the way it offers the cross-device ad measurement capabilities of its Atlas platform. The…

Media streaming service

CNN’s streaming service opens to cord cutters, adds original programming

March 6, 2017
Sarah Perez

 CNN’s online streaming platform, CNNgo, is shifting its strategy to target those without a pay TV…

Gaming Startups TC

AppOnboard offers fast, playable mobile ads

March 6, 2017
Anthony Ha

 AppOnboard is betting that the best ad for a mobile game is the game itself. Co-founder…

Media Mobile Startups TC

Discors piles new publishers into its pay-once-read-everything service

March 2, 2017
Haje Jan Kamps

 News outlets are having the time of their lives as people are flocking in to subscribe,…

Media Mobile Snap Snapchat Startups TC

Leaked emails put spotlight on Snapchat sales tactics

March 1, 2017
Anthony Ha

 Everytown for Gun Safety, a gun safety and gun control nonprofit backed by former New York…

developers Mobile

Google unveils playable ads for Android game developers and other tools

March 1, 2017
Sarah Perez

Google rolled out a series of new tools for Android game developers at GDC in San…