Here’s how Microsoft has rethought its approach to email

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Two years ago, Microsoft made a massive shift in the way it approached the email market. In January 2015, the company launched Outlook for iOS and Android, free professional-grade email apps for two platforms that Microsoft previously underserved in that regard.

Outlook for iOS and its Android sibling were special, because they supported Gmail, Yahoo and iCloud email, in addition to Microsoft’s Outlook.com, Office 365 and Exchange email offerings. While connecting to third party email providers isn't new for Outlook, offering one-click support for different email providers at launch sent a message that this wouldn't be locked to the Microsoft ecosystem.

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