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With the official launch of iOS 11 this week, Apple has introduced more PC-like capabilities to its mobile devices – especially the iPad – so workers can more often use them for daily tasks.
While that's good news for companies focused on a mobile-first strategy, what could be an even greater boon for business is iOS's native augmented reality (AR) play, via its ARKit SDK.
While Apple's AR move may appear at first blush to be focused on consumers with animated emojis and masks, native AR toolkits open up a world of possibilities for business users and app developers, according to IDC analyst Bryan Bassett.
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