IDG Contributor Network: Target, education: Windows S vs MacOS vs Chrome

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[Disclosure: Microsoft is a client of the author]

This is a fascinating fight largely because the Education market, while not lucrative by any stretch of the imagination, is critical to assuring the future for any operating system.  People prefer what they have learned on and firms wishing to employ them find that not having their system of choice reduces significantly that firm’s choice of top talent.  The rarer your skill set the more likely it is the company will accept and embrace your platform choice.  Apple was initially one of the most aggressive in education; but Microsoft displaced them over the last two decades.  More recently, Google’s Chrome has been making impressive inroads into the segment over the last 5 years.  To a considerable extent, Windows 10 S is Microsoft’s latest and best attempt to stop any bleeding.   

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