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More than four years ago, Overstock.com became the first major retailer to accept bitcoin as a form of payment for its goods. Today, it accepts more than 40 versions of the digital currency for online purchases.
Currently, cryptocurrency payments account for just over 25% of all Overstock sales, and while that level can fluctuate day to day or week to week, it’s remained fairly consistent for the past several months.
Additionally, cryptocurrency payment revenue for the past 12 months (from June 2017 to June 2018) has more than tripled compared to the previous 12 months, and average order sizes (AOS) for crypto payment orders are more than two times those of non-cryptocurrency AOS, according to the online retailer.