The SAP/Apple partnership changes everything

SAP and Apple are working together to help businesses build applications that use Apple’s machine learning and augmented reality technologies.

Apple is the enterprise

Apple CEO Tim Cook joined SAP CEO Bill McDermott at the latter company’s SAPPHIRE conference to announce the news.

“A man who is the last to accept the status quo, and the first to change it,” said McDermott introducing Cook.

Since entering into a business app development partnership with Apple in 2016, SAP itself has become an increasingly Apple-based business with around 100,000 Apple devices in use across the company.

That’s a revealing statistic, given Cook’s admission:

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