Apple has a chance to build a social network we can trust

Apple has never quite managed to create a social network that works, but it seems to have a better chance than ever right now.

All the ingredients are there

It has all the ingredients: A platform, loyal customers and a growing range of media services that would benefit from the kind of pester power social media provides.

Apple News+, Apple TV+, Apple Music (will Apple Music+ turn out to be the long-fabled high definition music service?), even Apple Arcade.

Apple’s servers also hoard vast treasure troves of images and videos captured by iPhone users across the planet.

This is all shareable content that’s kept tightly secured inside the company’s walled garden, within which everything you do is kept as private as possible. (Subject to the privacy practises of your networks, governments and app developers).

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