Apple’s ARKit needs a CMS to reach its potential

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As it evolves, ARKit will eventually pose bandwidth demands on mobile networks as these next-generation apps seek to download additional content they need. I spoke with Marxent, CEO and Co-Founder, Beck Besecker to get some sense of the importance of ARKit to his industry and the need for a content management system (CMS) for AR.

‘ARKit is a big deal’

Noting that the introduction of these tools has incentivized developers, Besecker says, “ARKit is a big deal. Apple rarely is first to market, but they always aim for great over good enough - and it’s fair to say that they took their time with Augmented Reality (AR).”

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