AMD talks tough as it drums up support for 32-core Zen server chip

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At CES, AMD launched its first Zen chips for PCs, called Ryzen. Next on deck is the 32-core server chip code-named Naples, which will ship in the coming months.

Naples doesn't have an official name yet, but the expectations are high. While Ryzen is set up for success in PCs, it's a different story for Naples, which has to take on Intel's juiced-up Xeon chips, which are used in most servers today.

AMD is trying to drum up excitement for Naples, which will be released in the first half of this year. It's promoting Naples using the same tactic as it did for Ryzen -- by talking about the performance benefits of the Zen CPU.

The Zen CPU core in Naples will provide the same performance benefits as in the Ryzen chips. AMD claims a 40 percent improvement in instructions per cycle, an important metric to measure CPU performance, compared to the company's previous Excavator architecture.

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