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It's a great time to find Apple Watch deals, thanks to the recent release of the Apple Watch 10, which is officially available for preorder. To help you find all the best Apple Watch deals around the web, I've created this guide to bring you the lowest prices available on the Apple Watch SE, the Apple Watch 9, the all-new Apple Watch 10, and the Apple Watch Ultra 2
At this year's September Apple event, the tech giant unveiled the Apple Watch Series 10, which will ship on Friday, September 20. The Apple Watch 10 costs $399 / £399 for the 42mm model and $429 / £429 for the larger 46mm display, which is the same starting price as the Apple Watch 9.
This means that Apple Watch deals on older models, including the Apple Watch 9 and Ultra 2, released last year, and the budget Apple Watch SE, launched in 2022, will be more frequent.
Shop today's best Apple Watch deals below, which include the best prices around the web and more information on each Apple Watch so you can find the best smartwatch that meets your needs at the lowest available price.
Best cheap Apple Watch sales and deals
The Apple Watch 9 was released in September of last year alongside the Ultra 2 with a starting price of $399 / £399 / AU$649 for the 41mm display and $429 / £429 / AU$1,199 for the larger 45mm display.
The Apple Watch 9 is Apple's first carbon-neutral product, and it's more powerful than ever thanks to the all-new S9 SiP chip, which delivers increased performance and a long-lasting 18 hours of battery life. Apple's new chip also brings new capabilities to the Apple Watch, such as the double-tap gesture, which allows you to control your smartwatch by simply tapping your index and thumb together twice. You also get a brighter display, watchOS 10 with redesigned apps, and for the first time ever, Siri requests can now be processed from your smartwatch.
The Apple Watch Ultra 2 was also released last year, with the Apple Watch 9 as an upgrade to the Apple Watch Ultra. The premium smartwatch is Apple's most durable smartwatch, made with aerospace-grade titanium, which is also why the Ultra 2 is so expensive, with a retail price of $799 / £799 / AU$1,399. The Ultra 2 now includes Apple's new S9 SiP chip, which offers new features like the impressive hands-free Double Tap control and a 50% brighter display.
You're still getting the adventure-seeking features users love about the Ultra Series, such as GPS tracking, durability in high and low temperatures, and the Oceanic+ app, which turns the watch into a working dive computer.
The 2022 Apple Watch SE shares many of the same features as the Apple Watch 8 but with a much more affordable price tag, with a starting cost of $249 /£259/ AU$399. While the SE lacks the always-on display and ECG app (which many might find unnecessary), the smartwatch includes an improved chip for faster performance and new health and safety features such as fall detection and Emergency SOS.
The smartwatch comes with all the features that people love about the Apple Watch, such as tracking heart rate, activity, sleep, and calories burned, and helps you stay connected with the ability to receive notifications, take calls, and reply to texts directly from your wrist.
Released in 2022, the Apple Watch 8 has a starting price of $399 / £419 / AU$ 629 for a GPS-only model and $499 / £529 / AU$ 749 for the cellular model. The 45mm model starts from $429 / £449 / AU$679, with the cellular model costing $529 / £549 / AU$779. Thanks to the recent release of the Apple Watch 9, you can easily find Apple Watch deals on the Series 8, so you shouldn't expect to pay the full retail price.
The Apple Watch 8 includes health features such as a temperature sensor, an ECG function, and sleep tracking, plus safety features such as crash and fall detection. You're still getting all the fantastic features of the Series 7 smartwatch, including the Always-On display, activity tracking, an ECG app, and impressive all-day battery life.
The Apple Watch 7 was unveiled in 2021 and includes a 70% brighter Always-On display, faster charging, and 20% more screen area, making it easier to use and read. The design also received a refresh with softer and more rounded edges and new sizes of 41mm and 45mm. The Apple Watch 7 still includes all the nifty features of the Series 6 smartwatch, such as blood oxygen monitoring, an ECG app, and activity tracking.
Thanks to the release of the Apple Watch 9, Apple Watch 7 deals have been difficult to find if you're looking for a new model. If you don't mind a renewed smartwatch, plenty of offers are available.
The Apple Watch 6 debuted in September 2020 with an introductory price of $399 / £379 - the same baseline costs as the 2019 Series 5.
The Apple Watch 6 comes with a few key upgrades over the Series 5 - namely, a new blood oxygen monitor (with an accompanying app) and a brand new S6 dual-core processor, which Apple claims is 20% faster than last year's model. Aside from these key upgrades, the always-on display is back, but it's been drastically improved with some neat new controls for notifications, allowing you to interact without fully waking up the watch.
The Apple store no longer carries the Apple Watch 6, so like the Series 7, Apple Watch deals on the Series 6 are hard to come by if you're looking for a brand-new smartwatch.
The Apple Watch SE was released in 2020 alongside the Series 6 as a more affordable alternative, coming in at a starting price of $279 / £269.
The key features include the latest watchOS 7, which will enable this device to access many of the new upgrades the more expensive Series 6 is rocking, but at a more affordable price point. Internally you're also getting the same altimeter, gyroscope, and accelerometer as the Series 6 - enough for all the main fitness apps, but you're missing out on the brand new blood oxygen monitor.
All in all, this watch is definitely more stripped down than the fancier Series 6, but considering you're getting roughly the same amount of power on tap as the Series 5 at a lower price point and the new watchOS 7 - it's excellent value and one of our favorite Apple Watch deals.
Where to find Apple Watch deals
Apple Watch deals: is the price worth it?
Apple's hardware often comes with a high price tag, and the Apple Watch doesn't fall far from the tree. That said, if you're looking for a smartwatch to work with your iPhone, no other brand comes close to offering the functionality of Apple's own timepiece.
While the Apple Watch price is still higher than many other brands, you're paying for integration with a massive number of apps you're already using on your iPhone. Plus, with all the Apple Watch deals happening and the recent software updates to older models, you can easily grab a great bargain.
Apple Watch deals from phone carriers
If you're looking for an Apple Watch deal with a Cellular plan, a phone carrier like Verizon, AT&T, or T-Mobile could be your best option. Purchasing an Apple Watch from a carrier allows you to make monthly payments, and you can typically find discounts, especially if you have an existing phone plan with them.
Your Apple Watch literally isn’t complete without the best deals on Apple Watch bands. They make the geeky smartwatch stylish enough to show off to late adopters.
In fact, you’re going to want multiple cheap Apple Watch straps simply because more elegant bands are far from ideal for the gym. Vice versa, Sport Bands don’t cut it at the fancy dinner table.
Everyday in the news, we see new cheap Apple Watch bands trying to become the de facto alternative to the more expensive, official Apple Watch bands, and they’re usually just as good. Trust us, buying a trio of third-party, lookalike Apple Watch bands for the price of one official strap is a relief after paying so much for the smartwatch itself.
- Straps in the US starting at $5.99
- Straps in the UK starting at £4.98
- Straps in Australia starting at AU$4.89
- Don't know which watch to buy? Read our best Apple Watch guide
- You can also see the best smartwatch prices and deals that are happening now
- See today's best Apple AirTag prices and sales
Apple Watch 8 (GPS, 41mm): was $399 now $309 at Amazon
The Apple Watch 8 is still one of the best smartwatches you can buy, thanks to its impressive display and safety and health features, such as fall detection and Emergency SOS. Today's deal from Amazon brings the best-selling smartwatch down to $309, which is the lowest price we've seen in months, and just $30 more than the record-low we briefly saw during this year's Prime Day sales.View Deal