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While the iPad has certainly matured since its humble beginnings, it still has many of the same shortcomings it did at its debut in 2010. Even with productivity-minded accessories like the Smart Keyboard and Apple Pencil, the iPad is still a far cry from the super computer Apple’s new tagline would have you believe it is. And you only need to look at the latest sales figures to see that people aren’t into it as much as they once were.
Of course, Apple isn’t resting on its laurels. According to oft-accurate analyst Ming-Chi Kuo, on the docket for this year is a 10.5-inch model with super-skinny bezels, pushing the 9.7-inch model to low-cost status and presumably killing off the iPad mini altogether. A move to a larger lineup would further solidify Apple’s move to make the iPad more Mac than iPhone, but a third Pro model, however pretty it may be, won’t be enough on its own to elevate the iPad to true professional status. If Apple wants to make the iPad the device that will one day replace the Mac as our go-to productivity tool, it needs to make some changes to the way we use it, not just how it looks.
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