IDG Contributor Network: Digital sustainability: Digital transformation’s next big opportunity

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Every business is now a digital business in one form or another.

And in the spirit of "making IT good for society" (in the words of the British Computer Society), there's a tremendous opportunity for the technology community to make a difference. The scope of this opportunity now extends well beyond green IT to focus on using digital transformation to help all industries meet their sustainability goals and reduce their carbon footprints.

While the concepts of green IT and sustainable IT were originally focused on IT operations and the technology product lifecycle, the new call to action as companies undergo digital reinvention is for them to give environmental factors early consideration in their planning and to extend the scope of their sustainability improvements beyond IT operations and across many of their digitally transformed processes.

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