Apple doesn’t just want to control your car

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The problem with so many reports on Apple’s widely publicized letter to the US National Highway Traffic Safety Administration (NHTSA) is that they have been so distracted by the letter’s focus on cars, they miss the bigger picture.

You see, while the letter confirms the company is “excited about the potential” of automated transportation, it also suggests the company’s wider intent of putting intelligence everywhere.

Apple wants to drive your life

In the second paragraph of the five-page letter, Apple’s director of product integrity, Steve Kenner writes:

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